Shawn “JAY Z” Carter and Live Nation announced an exclusive touring partnership. The agreement continues JAY Z’s longstanding partnership with the world’s leading live entertainment company. The deal includes worldwide touring, in which Live Nation will produce and promote JAY Z concert events.
“Live Nation and I entered unchartered territory in 2008. Over 9 years, we have traveled the world producing historic music experiences. Michael Rapino is an industry visionary, and this renewed partnership is a testament to our longstanding relationship and the talented individuals at Live Nation. For the next 10 years, we will continue redefining the live event landscape,” stated JAY Z.
“JAY Z is one of the world’s preeminent touring artists,” added Michael Rapino, president and chief executive officer, Live Nation Entertainment. “This strengthens the creative and business partnership of someone that continues to expand his touring base and reach.”
Since 1996, 21-time GRAMMY award-winner, Shawn “JAY Z” Carter has been a dominant force in popular culture. With multiple businesses and accolades across the recording industry and strong relationships with global investment leaders like Warren Buffet, JAY Z personifies the “American Dream.” Among his achievements, Carter has served as President of Def Jam Recordings, launched the successful “Made In America” festival, acquired luxury spirits brand Armand De Brignac and maintains his role as majority owner in the 40/40 sports clubs. In 2013, Carter launched Roc Nation Sports, whose roster includes three-time NBA scoring champion and Oklahoma City Thunder star Kevin Durant and MLB All-Star Seattle Mariners second baseman Robinson Cano. Carter became co-owner in global streaming service, TIDAL, in 2015. In 2017, Carter became the first Hip-Hop artist to be inducted into the Songwriters Hall Of Fame.
Carter is active in giving back to the community, most notably through his philanthropic work through the Shawn Carter Foundation. The Foundation, founded in 2002, is dedicated to helping individuals facing socio-economic hardships further their education, encouraging them to tap into their potential. Since the foundation launched, Shawn Carter Scholars are studying at over 100 institutions of higher education throughout the nation.